Two days. Five tracks. 600+ B2B marketers and marketing leaders.
Don’t miss out on the only live event designed unite the full funnel. AI will be infused throughout, with many sessions revealing how they are using Claude Code and agents to assist in their role.
Day 1: Tuesday, May 19
DEMAND TRACK
- AI-Assisted ABM
- Attribution, AEO/GEO
- Claude Code + Demand
Day 2: Wednesday, May 20
GTM OPS TRACK
- Marketing Operations
- Revenue Operations
- GTM Product Management
PLGTM TRACK
- PLG Marketing
- Product Onboarding
- AI-Native Marketing
- DevTools Marketing
Day 1: Tuesday, May 18
DEMAND TRACK
- AI-first Demand Generation
- Lifecycle Marketing
- Attribution, AEO/GEO
PLGTM TRACK
- Product-led Marketing
- Intelligence Transformation
- AI-Native Marketing
- Dev Tools Marketing
Day 2: Wednesday, May 19
GTM OPS TRACK
- Marketing Operations
- Revenue Operations
- GTM Product Management

Invite only: Monday, May 18
CMO EXECUTIVE SUMMIT
Back by popular demand. Marketing executives, VP or higher at upper mid-market and enterprise companies are invited to join us the day before the conference for exclusive afternoon of deep insights, high-impact discussions, and meaningful peer connections.
Request your invitation to the CMO Executive Summit.
- AI Marketing Transformation
- Running Marketing in the AI Era











Who should attend Demand & Expand?
Past attendees include:






Featured 2026 Speakers
We're pleased to introduce the first batch of our featured 2026 Speakers. More to be announced soon!

Kevin Lau


Lorena Morales


Ronnie Duke


Nani Shaffer


Ashley Faus


Colin Netal


Phuong Pham


Katrina Wong


Tess Pfeifle


Jeff Canada


Kelly Jo Horton


Guy Yalif


Justin Sharaf


Craig Rosenberg


Doug Pullman

Clio Castruccio


Sara Steffen

Andy Caron


Karishma Rajaratnam
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Laura Schaffer

2026 Tickets
Hotel

Book your Hotel room here



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